Category: G J Web Services

What is Branding and Why is it Important to Your Business?

What is Branding?

Branding is something that helps customer recognise your business by an image, symbol, font, tagline and style. Your customers will get to know your business’ style. Just like if I was to say, “The Golden Arches” you know exactly what I mean. I don’t have to say the name of the Business I don’t even have to show you the Logo for the Business.

Why is Branding Important to Your Business?

By consistently Branding your business or organisation it will help your intended audience recognise you and help keep you top of mind. Which it is important when you are in business to regularly (but not 20 times a day) reaching out to your audience even if it is just putting up a post on your social media to encourage your audience in some way… “Why”,  I hear you say… because if you don’t your competition will! “But my customers are loyal to my business”, the truth is your customers are bombarded daily by your competition and you need to create a relationship with them to build loyalty on a regular basis. You need to care about your customers.

We can help Create your brand!

Contact us today to find out how we can help…

Beware of hocus emails to renew your domain

Your Domain Name

Your domain name is the address people type into their web browser to find you website and there are many companies out there that will want to host your website for you but be aware you could break your entire site by just changing your hosting provider.

Scam Email

I recently received an email telling me that one of my domains was about to expire and that I needed to act quickly or my clients would not be able to find my website any more.

scam domain email

scam domain email

How to tell if it is a scam?

Firstly I know who my hosting provider is, me 🙂 . Actually I use a tier 1 provider in the US but I do host websites for many customers. So know your hosting provider!

So if you ever get an email about your web hosting or domain name from anyone other than your provider, check with your provider.

Secondly I know when my domain name is due to expire, March 2016, this email claims that it expires on the 27th of December this year. So it is important to know when your domain name is due to expire!

Thirdly like with most emails that are suspicious I goggled it 🙂 . You gotta love Google. I found www.scam.com had a very interesting article, not much of a surprise there. So always remember if in doubt Google it!

Scam.com says

  1. The perp makes it look like you are renewing your domain name, but in reality, and through some seriously twisted use of English language (that leaves one’s head swimming), you are signing up for one year of search-engine optimization. Most people would not understand this, and the perp wants it that way.

Always remember just because someone tells you that you need to take action immediately doesn’t mean you do.

These guys are also trying to charge me considerably more than I pay or charge my clients. Most of my domain names that I host for clients come included in their package if they want me to set up a domain outside of a normal package I charge $40 per year and that includes 1 free email hosted for the year… Know how much you get charged!

If I had clicked on this offer I would have been locked into 12 months of SEO Services thinking that I had renewed my domain.

Please be aware, do not get ripped off by people just trying to get your money, make sure you know:

  • Who your provider is!
  • When your domain is due to expire!
  • About how much you should be paying!
  • and how to check if an email is a scam!
  • Read it carefully if you don’t understand check with your provider!

 

 

 

How is your business positioned in the minds of your customers, employees, the public, other businesses, etc

What perception do you want to deliver or influence in the minds of people about your product or service?

These 7 Questions might be helpful… Continue reading “How is your business positioned in the minds of your customers, employees, the public, other businesses, etc”

G J Web Services – Brand and Identity Builders

G J Web Services are brand and identity builders for both start-up and existing businesses wanting to strengthen or create their web identity on a tight budget. Continue reading “G J Web Services – Brand and Identity Builders”

Banners are every where and they are all different…

Most websites have banners of some sort these days, or sometimes they are called covers and many things need to be taken into consideration when creating them not simply the size, which is very important… Continue reading “Banners are every where and they are all different…”